3556 — Sales accounts and business development managers

What this occupation covers

Sales accounts and business development managers plan, organise and undertake market research to meet the requirements of an organisation’s marketing and sales policies.

Typical duties

liaises with other senior staff to determine the range of goods or services to be sold, contributes to the development of sales strategies and setting of sales targets

discusses employer’s or client’s requirements, carries out surveys and analyses customers’ reactions to product, packaging, price, etc.

compiles and analyses sales figures, prepares proposals for marketing campaigns and promotional activities and undertakes market research

handles customer accounts

recruits and trains junior sales staff

produces reports and recommendations concerning marketing and sales strategies for senior management

keeps up to date with products and competitors

Entry routes and qualifications

Entrants to the professional qualifications of the Chartered Institute of Marketing require GCSEs/S grades, A levels/H grades, a BTEC/SQA award, a degree or equivalent qualification and/or relevant experience. Qualifications in sales and from other relevant professional bodies are available.

Sponsorship information

Higher Skilled. Actual duties, sponsor, applicant, salary and any transitional or shortage-list conditions must be checked.

Full Table 1 going rate: £55,200 at 37.5 hours. The applicable salary requirement can differ: use the calculator.

DBS assessment

No code-wide DBS assessment is assigned. Check actual duties, activities, workplace, frequency and jurisdiction. This code does not determine the level of check.

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